Digital Advertisement Policy, 2023
On 10th November, 2023, the Ministry of Information and Broadcasting approved a path breaking "Digital Advertisement Policy, 2023.
Salient Features
Empowering Central Bureau of Communications (CBC)
- It enables and empowers the Central Bureau of Communications (the advertising arm of the Union Government) to conduct campaigns in the digital media platform.
- This policy authorizes the CBC to adopt new and innovative communication platforms in the digital platform with the approval of a duly constituted committee.
Shift to Digital Media
- The policy recognizes the changing landscape of media consumption, with a substantial movement towards digital platforms.
OTT and Video on ....
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Public Policy
- 1 Guidelines for Prevention of Misleading Advertisement in Coaching Sector
- 2 Continuation of Atal Innovation Mission (AIM)
- 3 Email Policy of Government of India, 2024
- 4 Guidelines for Import of Live Seaweeds into India
- 5 Rights of Persons with Disabilities (Amendment) Rules, 2024
- 6 Draft National Sports Governance Bill, 2024
- 7 Draft Arbitration and Conciliation (Amendment) Bill, 2024
- 8 Humsafar Policy for National Highways
- 9 Four Major Space Projects Approves
- 10 Union Cabinet Approves Mission Mausam