Cognitive Dissonance

  • It explains how individuals or groups rationalise their support and belief toward different religions, cults or political parties, partially blinding themselves to reduce the contradictions between their thoughts and behaviour.
  • Theory proposes that inconsistency between one’s thoughts and behaviours would lead to an uncomfortable psychological or emotional tension (cognitive dissonance).
  • This results in either changing the inconsistent elements to reduce the dissonance or adding consonant elements to restore ....
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