Open Network for Digital Commerce (ONDC)
Need
- Currently, e-commerce market is broken into “silos” operated and dominated by these platforms.
- The current players in the Indian market, for instance, have been accused of discriminating among sellers on their platforms and promoting certain seller entities in which they hold indirect stakes.
- The government believes that ONDC will put an end to the domination of the e-commerce market by a few large platforms.
- With an open network like ONDC that connects buyers and sellers across platforms, the government hopes to level the playing field and make private platforms redundant.
About Open Network for Digital Commerce (ONDC)
- It is an open-source ....
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