​Policies/ Programme of the State

Uttar Pradesh Digital Media Policy, 2024

Uttar Pradesh State Cabinet, on 28 August 2024, approved the Uttar Pradesh Digital Media Policy, 2024 for appointing digital influencers.

  • The State Government will enlist various social media agencies and firms to advertise their content. This policy will enable the influencers to share content/ videos/ tweets/ posts/ reals related to the policies and achievements of the State Governments on X, Facebook, Instagram and YouTube.
  • This policy will empanel social media influencers and content creators, and issue them advertisements about the administration’s schemes and achievements, with monthly payments ranging between Rs. 2 lakh and Rs. ....
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