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S.H.E. Project For Empowering Indian Women
- 24 May 2021
- Tata Communications, a global digital ecosystem enabler, announced the launch of the ‘School of Hope and Empowerment’ (S.H.E.) at the 2021 UNESCO World Conference on Education for Sustainable Development.
- S.H.E., a multi-media, multi-stakeholder impact communications initiative to support and educate women from small towns in India to overcome key barriers to entrepreneurship.
- By leveraging the power of digital connectivity and partnerships, Tata Communications will create enabling environments of, for and by women from marginalised communities to establish themselves as entrepreneurs and leaders in their communities.
- S.H.E. includes a series of short films highlighting challenges faced by women in becoming entrepreneurs, such as gender stereotypes, family commitments, financial and societal constraints, and lack of self-belief.
- The aim of this CSR project is to inspire at least a million women to realise their dreams of becoming entrepreneurs.
- In the first phase, S.H.E. is focused on aspiring women entrepreneurs aged 18-35 years from low-income backgrounds in the peri-urban areas of Dhanbad, Bokaro, East Singhbhum, Hazaribagh and Ranchi in Jharkhand. With just 25% of women in the labour force and limited employment opportunities in the region, this project will address the challenges of financial independence of these women.
- The next two phases of the project are aimed at including the entrepreneurial women in Odisha and Bihar.
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