‘Vocal for Local' Initiative: Fostering Grassroots Entrepreneurship and Self- reliance

On 13th March, 2024, in a move towards bolstering local economies and fostering grassroots entrepreneurship, NITI Aayog launched the 'Vocal for Local' initiative under its Aspirational Blocks Programme.

  • ‘Vocal for Local’ is a concept that urges Indians to back native products, stimulating economic advancement and self-sufficiency. It urges citizens to prioritize and advocate for goods produced locally, thereby strengthening domestic industries.

Key Points

  • This initiative aims to encourage a spirit of self-reliance among the populace of Aspirational Blocks, propelling them towards sustainable growth and prosperity.
  • In order to encourage these products, a dedicated window for Aspirational Blocks Programme under the brand name ....
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