Ayush Sector in India

Market Scenario

  • The Ayush sector has grown 17% year on year between 2014 and 2020.
  • The market size of the industry stands at $18.1 Bn from $2.85 Bn in 2014, clocking a phenomenal growth of almost 6 times.
  • India is the 2nd largest exporter of Ayurveda and alternative medicines globally.
  • India has exported Ayush and herbal products worth $1,240.6 Mn in last two years (2021-2022 to 2022-23).

Growth Drivers

  • Ayurveda market predicted to grow at 15% CAGR from 2021-2026.
  • Ayush ranks among the top five health services export earnings with Medical Value Travel (MVT) in India.
  • More than 8,000 species of medicinal plants ....
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