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Global 'Choose Truth' Campaign

  • 24 Sep 2024

More than 100 countries, numerous news organizations, media associations, and individuals have joined the global 'Choose Truth' campaign in the lead-up to World News Day on 28th September.

  • The campaign, launched on September 24, is organized by WAN-IFRA’s World Editors Forum and the Canadian Journalism Foundation (CJF).
  • The theme, 'Choose Truth,' was developed by Project Kontinuum, an initiative led by Daily Maverick founder Branko Brkic.
  • Branko Brkic and Nobel laureate Maria Ressa emphasized the fight for truth in their joint article, advocating for decency and truth in public discourse.
  • WAN-IFRA President Ladina Heimgartner highlighted the critical role of fact-based journalism in a world increasingly affected by misinformation.
  • The campaign seeks to remind the public that truth is essential for a free and democratic society, especially in the face of false information.
  • World News Day, observed annually on September 28, aims to highlight the important role of journalism in providing reliable information that supports democracy.